Barcelona, Massachusetts, Spain
17 hours ago
Digital Manager
Company description Publicis Groupe, the world's largest communications group, is a solutions platform that is present in more than 100 countries. Do you want to know more about the agency/brand or area of expertise you will be applying for in this role? Keep reading! Starcom is the Human Experience Company and is one of the agency brands within Publicis Groupe. A world-renowned media communications agency, we believe the alchemy of people and technology creates experiences people love, and actions brands need. Experiences are the human side of data-driven, tech-fueled marketing. And, we are passionate about boldly leading our clients into the future. With more than 5,000 employees worldwide, Starcom partners with the world's leading marketers and new establishment brands, including Airbnb, Coca-Cola, Stellantis, Kellogg Company, Samsung, Puig, Visa, and more. We are the Citizens of Starcom. We are Brave, Kind, Inclusive, and Resilient. Join us! Overview We are looking for someone to lead a team of digital specialists and full funnel planning strategy for one of the group key global client. We need someone highly focused on client service and activations across all digital channels and platforms (Social Media & Programmatic particularly), with high focus on the campaign activation/optimization/analysis/reporting/invoicing tasks. He or she will be responsible for an operations team of digital specialists, so management and interpersonal skills are also required. The candidate must be ready to work in a highly dynamic and demanding environment, and should be comfortable with tight deadlines and working under pressure. Responsibilities You will recommend the best online actions to drive more efficiency and effectiveness across the key client´s objective: Increasing Brand Awareness, Drive Traffic, Improving ROI & ROAS through paid media activities. Will be involved in the whole process of online ad campaigns: planning, optimization and reporting, including the overall analysis and insights as well as proactively drive the digital innovation. Will have a direct communication with the client stakeholders across media and brand teams. Will track and evaluate KPIs for all paid digital channels Will propose new and profitable solutions for the new client campaigns with focus on respective funnel phases and related objective. Will be involved in Travel Retail strategic recommendations & activations. Qualifications Bachelor’s Degree related with Advertising, Marketing, Economics, Media Science or Marketing related training. Professional experience within the marketing industry and a media agency environment. Excellent English skills in both written and verbal communication. Comprehensive understanding through a broad mix of online media in a business context. Exceptional client leadership and team management with high organizational and time management skills. Ability to drive the team excellence and growth through internal learning agenda. Experience in media planning, being able to evaluate and organize large campaigns with different online channels. Technical knowledge and understanding of the key media activations and management platforms (DV360, Campaign Manager, Facebook BM, Twitter, Snapchat, TikTok, Pinterest, MOAT & Nielsen, etc.) Experience in GA360 is nice to have. Be able to learn quickly and propose fast and easy solutions for new campaigns. Additional information Why join us? Because we offer reasons such as: 🌟 Flexible Benefits (Coverflex): Enjoy more than just work with flexible compensation including meal vouchers, health insurance, transportation, and more. 🚀 Growth Opportunities: You can advance in your career not only through the experience of working with major clients but also by accessing local and global training programs specialized according to your role, covering both technical and soft skills. 📚 Free Online Training: You can access unlimited courses from LinkedIn Learning and Udemy Catalogs through our artificial intelligence platform "Marcel". 🗣️ Online English Classes: Benefit from group weekly classes by native teachers if you have a B1 level of English or above. 🥇 Partner Certifications: You'll have the opportunity to obtain certifications from industry giants such as Meta, Google, or Amazon. 🌍 Work from anywhere: Telecommute up to 6 weeks from over 100 countries with our #WorkYourWorld program. 🎉 Attractive holidays package including your birthday & Advertising Day off plus some additional days off. Rest is also important! ✨ Work-Life Balance: Enjoy a hybrid model with up to two days working from home and intensive summer hours. Full remote in Easter, Christmas & 3 weeks in Summer. Flexible work start schedule. 🧘🏻‍♂️ Well-being: We prioritize the well-being of our staff and organize various health initiatives such as daily meditation or yoga among others. Ommm! 🍴 Subsidised breakfast & daily menu at our Café Marcel canteen. Bon appétit! 😊 We are certified as a Great Place to Work, your happiness and providing you with an outstanding experience means a lot to us, let's enjoy! Here at Publicis Groupe, we are committed to building a culturally diverse workforce and therefore strongly encourage applications from underrepresented groups. We are committed to equality of opportunity and welcome applications from all individuals, regardless of their background: we do not discriminate on the basis of race, color, religion, gender identity or expression, sexual orientation, national origin, age, disability, marital status, or any individual´s status in any group or class protected by law. If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with the recruiter who contacts you. All employees are committed to complying with obligations regarding Information Security and Technologies, obligations related to the use of Artificial Intelligence, obligations stemming from the Quality and Environmental Management System, as well as obligations derived from the Integrity Management System, Corruption Prevention, and the Anti-Bribery and Anti-Corruption Policy. Furthermore, all employees are required to complete mandatory training courses, declarations, and compliance commitments in these areas
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