**Job description** **MAIN PURPOSE OF ROLE** This role has responsibilities to execute the high-quality performance of visualizing and creative digital, which is focusing on 3 below key points: (1) Leverage creative design/ edit tools and AI technology to develop, test, and optimize multi‑platform creative assets to drive demand generation and purchase conversion, (65%) (2) Collaborate cross‑functionally to ensure accurate, consistent content and brand identity across all digital touchpoints for a seamless user experience. (25%) (3) Continuously innovate and evolve the visual/creative system in line with platform trends and emerging technologies. (10%) **MAIN RESPONSIBILITIES** (1) Leverage creative design/ edit tools and AI technology to develop, test, and optimize multi‑platform creative assets to drive demand generation and and purchase conversion. • Develop digital-first visual and content from briefs, including social media content, key visuals, digital ads, digital banners, edm, and videos (Facebook, TikTok, YouTube, Zalo, Web, etc.) • Create mockups, visual and video adaption from master storyboards, and final assets optimized for various digital platforms (Zalo, Facebook, TikTok, YouTube, etc.). • Create multiple test variants of design elements to improve demand generation and purchase conversion performance daily based on creative performance and optimization. • Create multiple POSM, both new and adaption, from master key visual including booth, standee, top board, hanger, wobbler… to drive in-store visibility (2) Collaborate cross‑functionally to ensure accurate, consistent content and brand identity across all digital touchpoints for a seamless user experience. • Collaborate with relevant stakeholders to conduct quality control process (MLR) to ensure accurate, consistent content and brand identity complying with company policies before publication and distribution. • Collaborate with brand team, external agencies and developers to ensure accurate asset deliverables and cohesive digital experiences. (3) Continuously innovate and evolve the visual/creative system in line with platform trends and emerging technologies. • Stay current with digital design trends, platform guidelines, and emerging technologies. • Maintain and evolve the visual identity and product content of the brand across all DTC channels, including creating product detail pages, promotional banners, and seasonal campaign visuals. **Job requirements** How well do you fit this job and rank among other candidates? • 2 - 5 years Digital design or creative roles within an agency or digital studio. **Prefer to have:** • Experience with motion graphics, animation, or interactive design. • Familiarity with Adobe, Figma, Sketch, and common Creative/ UI/ UX tools. • Basic knowledge of HTML/CSS or collaboration with front-end developers. • Bachelor’s Degree or Above: Graphic Design/Digital Marketing/ Multimedia Design/ Creative Technologies/ Communication / Marketing / Advertising **CORE Skills Required (Các kỹ năng cơ bản)** **Professional Skill (Chuyên môn)** • Strong visual storytelling, layout, and typography skills. • Strong portfolio showcasing digital campaigns and platform-specific content. • AI Projects Portfolio showcasing past projects involving AI. • Proficiency in Adobe Creative Suite (Photoshop, Illustrator, XD, After Effects). • Understanding digital formats, resolutions, and platform best practices. **Behavioral / Leadership Skill (Hành vi ứng xử và kỹ năng lãnh đạo)** • Ability to communicate with brand team and relevant stakeholders effectively. • Ability to work in fast-paced, iterative environments with tight deadlines **Language Skill (Yêu cầu ngoại ngữ):** • Vietnamese and English **Computer Skill: (Kỹ năng Tin học)** • Proficiency in Adobe Creative Suite (Photoshop, Illustrator, XD, After Effects) • Nice to have: • Familiarity with Figma, Sketch, or other UI/UX tools. • Basic knowledge of HTML/CSS or collaboration with front-end developers. An Equal Opportunity Employer Abbot welcomes and encourages diversity in our workforce. We provide reasonable accommodation to qualified individuals with disabilities. To request accommodation, please call 224-667-4913 or email corpjat@abbott.com