**UPMC Magee-Womens Hospital is seeking a Full Time Digital Content Specialist to support the MWRIF Marketing/Communications department!** **This position will work 40 hours a week standard business hours in addition to supporting some evening events. This role has a hybrid work environment with typically 2 days a week in the office!** _Hours are subject to change based on business needs._ The digital content specialist coordinates and develops digital content for online channels like web, email, and/or social media. This role is critical to the maintenance and overall site health of our public websites, social media platforms, email outreach as we develop strategic thinking, best in class user-centered digital media to engage prospects, members, and clients as new strategic marketing campaigns are launched. Responsibilities: · Contribute to reporting and analysis of digital marketing campaigns. · Coordinates day-to-day management with marketing strategists and campaign managers to ensure digital channel updates are consistent with overarching strategy and campaigns. · Apply SEO best practices and related content management techniques to website content. Partner with Search Engine Specialist to implement SEO content checklist and benchmark performance · Ensure web properties such as public sites, landing pages and blogs are accurate, indexed as appropriate, tracked in Google Analytics, and on target for upgrades as needed · Bachelor's degree in Marketing, Marketing Technology, Advertising, Journalism, communications, Web development, digital marketing, search marketing. · 1 year experience producing Web, managing an online presence via social media, email or digital content management in a corporate communications position or related field such as website development, journalism, marketing/advertising or health sciences. · Familiarity with content management systems, website design principles, and content-related search engine optimization (SEO) best practices preferred. · Google Analytics Certification preferred. · Experience with a professional grade email platform like IBM, Silver Pop, Exact TargetMailChimp, or Constant Contact preferred. · Experience with Canva, Sprout Social, and Microsoft Office digital platforms preferred. · Excellent collaboration, multitasking, organizational, research/interviewing, writing, grammar, and interpersonal skills. Willingness to learn new platforms. Licensure, Certifications, and Clearances: + Act 34 **UPMC is an Equal Opportunity Employer/Disability/Veteran.**