Kforce has a client that is seeking a Data Layer Developer in Tampa, FL. Responsibilities: * Google Analytics 4 implementation, configuration, and debugging * Custom event tracking and enhanced eCommerce measurement * Cross-domain tracking setup and maintenance * Advanced data collection strategies using custom dimensions and metrics * Development and maintenance of website data layer architecture * Implementation of standardized data schemas (e.g., W3C) * Integration with third-party marketing and analytics platforms * Tag management system configuration and governance * Custom variable and trigger creation in GTM * Implementation of retargeting solutions * Integration with CRM and marketing automation platforms