Job Summary

IFF is a global leader in flavors, fragrances, food ingredients and health & biosciences. We deliver sustainable innovations that elevate everyday products. Taste, a key division within IFF, focuses on creating unique and sustainable food and beverage experiences.

We’re now excited to welcome a new Customer Experience Marketing Manager (DACH) to our Taste Marketing team! As part of the Customer Experience Marketing (CXM) team, you will be the driving force behind how IFF engages with customers across the DACH region. You’ll activate the IFF brand and solutions to deliver differentiated, value-rich experiences throughout the customer journey. By crafting compelling content, insights, and strategic narratives, you’ll help shape customer engagement and fuel business growth.

The location for this role is our Taste site in Oberhausen, Germany; following a hybrid model (2 days a week on-site).

Where You’ll Make a Difference:

1. Trend & Insight Leadership

Analyze food and beverage category trends using tools like Mintel, Euromonitor, AI Palette, Nielsen, and AI agents. Translate insights into impactful customer-facing content that supports business growth and retention.

2. Concept Development

Collaborate with customers on new product development by leveraging consumer insights and market trends to propose relevant food and beverage concepts.

3. Strategic Alignment

Connect market dynamics and consumer behavior with IFF’s commercial strategy to uncover new business opportunities.

4. Customer Engagement & Presentation Excellence

Lead the creation and delivery of customer presentations, including trend analysis, insights, and product concepts. Own the full customer engagement experience: Presentation content and materials (labels, banners, videos), Event logistics & Creating a memorable and elevated customer experience

5. Market Mapping & Gap Analysis

Monitor new product launches and emerging trends to identify whitespace opportunities.

6. Marketing Collateral Creation

Design professional marketing assets (flyers, one-pagers, etc.) that showcase IFF’s technologies and initiatives while adhering to brand guidelines.

7. Research & Insights

Conduct desk research to gather intelligence on the food industry and key players.

8. Cross-Functional Collaboration

Partner with category leaders, commercial, innovation, creation, and design teams to co-develop and implement customer value propositions.

9. Commercial Partnership

Act as a strategic ally to the DACH sales leader and COD group by i.e. Identifying growth opportunities, leading local initiatives aligned with regional strategy, driving customer engagement, sharing success stories across markets & mapping whitespace across categories, markets, and channels

What makes you the right fit:

5–7 years of marketing experience, ideally in B2B within the food and beverage manufacturing sector

Bachelor’s degree in Marketing or related field (Master’s preferred)

Fluent in German and English (written and verbal)

Proficiency in Microsoft 365 (Excel and PowerPoint essential). Basic graphic design capabilities

Strong analytical skills for data interpretation, strategic mindset with creative problem-solving abilities

Excellent collaboration and interpersonal skills & strong influencing and networking capabilities

What makes you stand out:

Ability to craft compelling, data-driven narratives

Solid understanding of consumer research and insights

Experience in creating marketing collateral and coordinating with agencies, passion for innovative B2B marketing approaches

We are a global leader in taste, scent, and nutrition, offering our customers a broader range of natural solutions and accelerating our growth strategy. At IFF, we believe that your uniqueness unleashes our potential. We value the diverse mosaic of the ethnicity, national origin, race, age, sex, or veteran status. We strive for an inclusive workplace that allows each of our colleagues to bring their authentic self to work regardless of their religion, gender identity & expression, sexual orientation, or disability.

Visit IFF.com/careers/workplace-diversity-and-inclusion to learn more