Job TitleCRM & Consumer Engagement Intern

Job Description

Job title:
CRM & Consumer Engagement Intern
 

Your role:

Supporting the CRM team in the implementation of CRM campaigns based on the learnings of consumer’s digital and e-commerce behavior in Chile and Mexico.Executing CRM campaigns in key commercial moments across different channels, product launches and communication strategies to engage our database, working closely with the Marketing, e-Trade and Sales teams.Collaborating with the CRM team in the execution of strategic plans to recruit and engage consumers through Philips apps (Pregnancy+, Baby+ etc.).Working with the team in Ratings & Reviews initiatives: developing and monitoring digital and omnichannel activities to improve key performance indicators (KPIs) across Personal Health categories, including Beauty, Male Grooming, and Mother & Child Care.Preparing analytic reports to assess campaign performance and identify actionable insights for higher consumer engagement and sales conversion.Conducting social listening to monitor consumer behavior and market trends, sharing relevant findings with Marketing teams to drive continuous improvement across categories.Collaborating closely with LATAM and global Digital Team members to enhance his/her technical knowledge and professional development.

You're the right fit if:

Undergraduate student enrolled in a local university, pursuing a degree in Digital Communications, Marketing, Business Administration, or a related field.Candidate seeking a role where he/she can apply digital communication and consumer engagement strategies to create meaningful impact and improve people’s lives.Strong interest in growing as a digital marketing/CRM professional.

How we work together
We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week.
Onsite roles require full-time presence in the company’s facilities.
Field roles are most effectively done outside of the company’s main facilities, generally at the customers’ or suppliers’ locations.
Indicate if this role is an office/field/onsite role.
About Philips
We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others.
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