Position Summary

The Creative Design Lead - Team Member Experience is responsible for the look, feel, and overall visual strategy of Life Time’s Team Member Experience. The Team Member Experience is shaped by more than words—it is defined by the visuals that represent Life Time’s culture, values, and commitment to its people.

This role ensures that every internal graphic, design element, and visual product reflects a consistent, engaging, and inspiring brand presence for team members across the organization. By owning the visual strategy, this position directly influences how team members feel connected, recognized, and inspired, reinforcing that they truly belong, matter, and make an impact.

As part of the Team Member Brand & Voice team, this role partners and collaborates across the organization to deliver cohesive and compelling design solutions. The Creative Design and Brand Lead works closely with internal brand partners, including the Life Time Master Brand team to ensure the internal team member brand aligns seamlessly with the external member brand, while authentically reflecting Life Time’s mission and Core Values.

Job Duties/Responsibilities

Visual Strategy & Brand Alignment

Lead the development and execution of the visual strategy for the Team Member Experience.Define the overall look, feel, and creative direction for internal branding, campaigns, and communications.Partner with the Life Time Master Brand team to ensure alignment between the internal team member brand and the external member brand. Act as a brand steward, ensuring visuals reinforce the Employee Value Proposition (Belong. Matter. Impact) and Core Values.

Creative Design & Production

Design and deliver high-quality internal-facing graphics, assets, and products for digital, print, and multimedia channels.Translate organizational initiatives, recognition programs, and engagement campaigns into clear, visually compelling designs.Build scalable templates, design systems, and visual standards that empower consistency and efficiency.

Cross-Functional Collaboration

Collaborate across the organization and within the Team Member Experience function to design visuals that elevate connection, culture, and recognition.Partner with the Creative Director and Creative Production team on multimedia storytelling and campaigns.Work closely with Corporate Communications, Recruiting Marketing, and enterprise creative teams to ensure brand cohesion.

Innovation & Continuous Improvement

Monitor design trends, technologies, and employee engagement best practices to keep the visual strategy fresh and relevant.Introduce new visual formats, platforms, and creative approaches that enhance the Team Member Experience.Continuously refine design processes and workflows to improve impact, quality, and speed of delivery.

Minimum Required Qualifications   

Ability to balance high-level creative direction with hands-on design execution.Strong communication and collaboration skills, with the ability to influence across teams and levels.Experience working in organizations with large, dispersed workforces is preferred.

Education:

Bachelor’s degree in Graphic Design, Visual Communications, Marketing, or related field (or equivalent experience).

Years of Experience:

7+ years of experience in design, creative leadership or brand strategy

Licenses / Certifications / Registrations:

n/a

PayThis is a salaried position starting at $78,000.00 and pays up to $107,000.00, based on experience and qualifications.

Benefits

All team members receive the following benefits while working for Life Time:

A fully subsidized membership

Discounts on Life Time products and services

401(k) retirement savings plan with company discretionary match (21 years of age and older)

Training and professional development

Paid sick leave where required by law

Full-time Team Members are eligible for additional benefits, including:

Medical, dental, vision, and prescription drug coverage 

Short term and long term disability insurance

Life insurance

Pre-tax flexible spending and dependent care plans

Parental leave and adoption assistance

Paid time off, including 5 to 20 vacation days per calendar year (based on tenure) and paid sick leave

Deferred compensation plan, if the team member meets the required income threshold

Life Time is a place for everyone. As an organization, we are committed to an inclusive, diverse and equitable workplace that respects and celebrates the unique contributions of each individual while ensuring we remain an equal opportunity employer that recruits, hires, trains and promotes based on merit and qualifications.