bangalore, India
18 hours ago
Content Strategy & Communication Specialist

Company Description

Bosch Global Software Technologies Private Limited is a 100% owned subsidiary of Robert Bosch GmbH, one of the world's leading global supplier of technology and services, offering end-to-end Engineering, IT and Business Solutions. With over 27,000+ associates, it’s the largest software development center of Bosch, outside Germany, indicating that it is the Technology Powerhouse of Bosch in India with a global footprint and presence in the US, Europe and the Asia Pacific region.

Job Description

Roles & Responsibilities :
This role is responsible for driving high-quality content strategy, communication management, and marketing support for internal stakeholders across the organization. The specialist will partner closely with Internal Communications, Marketing, Business Units, and cross-functional teams to craft compelling narratives, ensure consistent brand positioning, and enable effective promotion of products, services, solutions, initiatives, and events.
The ideal candidate blends strategic thinking with hands-on execution, someone who respects established communication practices yet brings a fresh, modern lens to engagement.

 

Qualifications

Educational qualification:

Bachelor’s degree in Communications, Journalism, Marketing, English, or related field.

 

Experience :

4–8 years of experience in content strategy, internal communications, marketing communication, or editorial roles.

 

Mandatory/requires Skills :

Exceptional writing, editing, and proofreading skills with strong command over business communication.

Ability to translate complex business topics into clear, compelling narratives.

Proven experience developing communication campaigns and marketing content.

Demonstrated capability in stakeholder management and navigating matrixed organizations.

Strong organizational skills with the ability to handle multiple projects simultaneously

 

Preferred Skills :

Experience working in an internal shared services or in-house creative/content team.

 

Familiarity with digital communication channels, engagement analytics, and modern content tools.

 

Exposure to design principles and ability to collaborate effectively with creative/visual teams.

 

Knowledge of brand governance, change communication, and leadership communication.

 

 

Understanding of integrated marketing campaigns and event communication.

 

 

Ability to challenge the status quo respectfully and push for higher communication standards.

Additional Information

Key Deliverables & Responsibilities

Content Strategy & Planning

Develop content strategies aligned to business priorities, organizational narratives, and stakeholder objectives.

Build and maintain content calendars for campaigns, announcements, initiatives, and recurring communication programs.

Provide guidance on communication formats, channels, tone, and storytelling approaches.

Communication Development & Execution

Draft, edit, and refine high-impact communication materials: emails, newsletters, leadership messages, campaign copy, product/solution briefs, event promotions, magazine articles, and internal announcements.

Manage end-to-end communication workflows from requirement intake to delivery.

Ensure brand voice, consistency, and compliance with internal communication guidelines.

Marketing Support

Create compelling marketing collateral for internal audiences including posters, banners, presentations, and campaign messaging.

Partner with design teams to translate content into engaging visual deliverables.

Support product/solution marketing efforts by developing value propositions, messaging frameworks, and promotional assets.

Stakeholder & Project Management

Engage with internal teams to understand requirements, gather inputs, and manage expectations.

Coordinate reviews, approvals, and feedback loops with multiple stakeholders.

Ensure on-time delivery with strong focus on quality, accuracy, and business impact.

Insights & Continuous Improvement

Monitor communication effectiveness using engagement metrics and stakeholder feedback.

Recommend enhancements to communication processes, templates, and storytelling models.

Bring new ideas, industry trends, and best practices to elevate overall communication maturity.

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