About WPP Media WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: o Be Extraordinary by Leading Collectively to Inspire transformational Creativity. o Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. o Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.     Role Summary and Impact We are currently looking for a Content - Insight & Analytic Associate Director to join us. You will lead strategic content planning, analytics, and the development and execution of innovative campaign ideas and activation plans. This role requires adeptness in analytics, strategic thinking, and client engagement to deliver effective and measurable KOLS / content and engagement & activation campaigns. You will be required to familiarize yourselves with the GOAT agency platform and its mechanics.   Key Responsibilities:
1. Strategic Planning and Analytics:
   - Develop and refine content strategies and KOL engagement plans based on data analysis and market insights.
   - Utilize analytics to measure campaign effectiveness, identify trends, and provide actionable insights for continuous improvement. 2. Campaign Development and Execution:
   - Ideate and formulate creative campaign ideas that align with strategic objectives and resonate with target audiences.
   - Oversee the activation planning and execution of campaigns, ensuring they are delivered on time, within budget, and achieve desired outcomes.
3. Client Interaction and Relationship Management:
   - Serve as the primary strategic contact for clients, involving them in the strategic process and ensuring their needs and expectations are met.
   - Build and maintain strong client relationships, delivering presentations and regular updates on campaign progress and results.
4. Team Leadership and Development
   - Lead and mentor a team of strategists and planners, fostering a collaborative environment focused on innovation and excellence.
   - Encourage professional development by introducing training opportunities and encouraging participation in industry events.
5. Innovation and Industry Adaptation:
   - Stay at the forefront of industry trends in content strategy, analytics, and KOL engagement.
   - Champion the adoption of new technologies and methodologies to enhance campaign planning and execution.
Skills and Experience:
- Analytical Skills: Strong capability in utilizing analytics to guide strategic decisions and optimize campaign performance.
- Creative Strategy: Excellent at generating innovative campaign ideas and transforming them into actionable activation plans.
- Communication Skills: Superior verbal and written communication skills; adept at client presentations and negotiations.
- Leadership: Proven track record in leading and developing teams in a dynamic environment.
- Problem-Solving: Strong problem-solving skills, with the ability to manage complex projects and deliver results under tight deadlines.
 Characteristics:
- Proactive and client-oriented, with a strong focus on delivering exceptional client service.
- Creative and innovative, constantly seeking new and effective ways to engage audiences.
- Collaborative and supportive, enhancing team capabilities and fostering a positive work environment.   Life at WPP Media Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

 

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.

While we appreciate all applications received, only those candidates selected for an interview will be contacted.

 

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