Job Description: Job Title: Content CreatorDepartment: Marketing Job Purpose: Reporting directly to the Social Media Director, the Content Creator is responsible for developing high-quality, engaging content across various digital social media and additional digital platforms to enhance the visibility and impact of The Community Solution and its institutions. This role involves creating short-form videos, photography, written content, and social media posts to authentically represent campus life and institutional initiatives. The ideal candidate is a highly creative and self-motivated storyteller who thrives in a fast-paced, dynamic environment. They should have a strong background in videography, photography, and social media content creation, with a keen eye for visual storytelling. Experience working in a higher education setting or community-based organization is a plus. This person must be comfortable working independently, capturing real-time content on campus, and engaging directly with students, faculty, and staff to bring institutional stories to life. Position responsibilities include, but are not limited to: Content Creation & Production + Capture and produce high-quality short-form video content optimized for social media platforms such as Instagram Reels, TikTok, and YouTube Shorts. + Plan, shoot, and edit engaging photo and video content that aligns with brand messaging and storytelling goals. + Write compelling captions, post copy, and storytelling elements that enhance visual content. + Develop multimedia content that supports student recruitment, alumni engagement, institutional marketing campaigns, and brand storytelling. Social Media Strategy & Execution + Work closely with the social media team to execute content strategies tailored for different platforms and target audiences. + Ensure content is optimized for reach, engagement, and platform-specific best practices. + Stay up to date on social media trends, emerging platforms, and content best practices, implementing innovative ideas that enhance audience engagement. + Monitor audience interactions and adapt content strategies based on performance analytics. On-the-Ground & Real-Time Content Capture + Actively attend and document key institutional events, student activities, faculty highlights, and campus culture moments to produce timely and relevant content. + Build relationships with students, faculty, and staff to identify compelling storytelling opportunities. + Maintain a consistent presence at assigned campuses or institutions to authentically represent their unique culture and student experience. Collaboration & Brand Alignment + Work closely with designers, copywriters, and marketing leads to ensure brand consistency across all content. + Coordinate with admissions teams and institutional stakeholders to align content with recruitment and engagement goals. + Adhere to brand guidelines and tone of voice, ensuring all content reflects institutional values and messaging priorities. Performance Monitoring & Optimization + Track content performance metrics, analyzing engagement trends to refine and improve future content strategies. + Provide recommendations for content adjustments based on audience insights and social media analytics. Required Qualifications: Knowledge and Skills + Bachelor’s degree in Communications, Marketing, Digital Media, or a related field. + 3+ years of experience in content creation, digital marketing, or social media. + Strong videography, photography, and video editing skills, with experience in tools like Adobe Premiere, Final Cut Pro, or CapCut. + Knowledge of social media trends, platform algorithms, and best practices for audience engagement. + Ability to work independently and capture real-time, on-location content. + Strong writing skills, with the ability to craft compelling captions and social post copy. + Experience using social media management and analytics tools to track performance and optimize content strategies. + Passion for higher education marketing and student engagement. Compensation & Benefits This opportunity is budgeted at $26.67 - 28.21 base compensation. Additional compensation factors may impact total compensation. To learn more about our competitive benefits and additional rewards, including generous paid time-off, medical and dental insurance coverage, life and disability insurance, retirement plan with employer contribution, multiple flexible spending accounts, tuition reimbursement, click the link below. https://www.tcsedsystem.edu/careers/ The Community Solution is an Equal Opportunity Employer.