Consumer &Trade Marketing Specialist **General Information** Req # WD00083063 Career area: Marketing Country/Region: Poland City: Warsaw Date: Wednesday, May 28, 2025 Working time: Full-time **Additional Locations** : * Poland **Why Work at Lenovo** We are Lenovo. We do what we say. We own what we do. We WOW our customers. Lenovo is a US$57 billion revenue global technology powerhouse, ranked #248 in the Fortune Global 500, and serving millions of customers every day in 180 markets. Focused on a bold vision to deliver Smarter Technology for All, Lenovo has built on its success as the world’s largest PC company with a full-stack portfolio of AI-enabled, AI-ready, and AI-optimized devices (PCs, workstations, smartphones, tablets), infrastructure (server, storage, edge, high performance computing and software defined infrastructure), software, solutions, and services. Lenovo’s continued investment in world-changing innovation is building a more equitable, trustworthy, and smarter future for everyone, everywhere. Lenovo is listed on the Hong Kong stock exchange under Lenovo Group Limited (HKSE: 992) (ADR: LNVGY). This transformation together with Lenovo’s world-changing innovation is building a more inclusive, trustworthy, and smarter future for everyone, everywhere. To find out more visit www.lenovo.com , and read about the latest news via ourStoryHub (https://news.lenovo.com/) . **Description and Requirements** Lenovo Poland Marketing Team is looking for a Consumer&Trade Marketing Senior Specialist for the PC Business. **Responsibilities:** + Cooperation, planning, negotiating and execution of marketing plans with consumer business partners + Analyzing the effectiveness of marketing activities with retailers to ensure adequate ROI + Budget planning + Plan and execute in collaboration with Product and Sales teams. Determine the primary metrics for measuring analysis, program, and tactic success + Cooperation, partner management with alliance partners (Intel, AMD, Microsoft, NVIDIA) + Manage the agency networks - prepare briefing, plans, manage costs, execution, and measurements + Preparation of instore strategy for consumer products + Develop and drive POS strategy, lead in-store execution compliance, tracking and analyzing effectiveness + Responsibility for development, execution and operation of all sales programs aimed to increase presence and sales in retail stores + Preparation, implementation, monitoring, analyzing, and drawing conclusions from brand & sales oriented nationwide ATL, BTL and online campaigns in order to increase sell out + Organizing sales promotions, sales incentives, events and trainings for business partners + Tracking local trade marketing budgets and monitor offline and online business partner’s activities **Job Requirements:** + Master Degree in marketing or business, minimum 3 years related marketing experience. + Strong Business orientation. Ability to take initiative, work in a team, take responsibility + Experience in technology industry will be an advantage, but not a must. Experience with consumer-oriented marketing is a must + Digital marketing skills & experience are a significant advantage + Presentation, communication, and analytical skills (experience with interpreting data) + Fluency in Business English is a requirement + Travel requirements as needed **What we will offer to you:** + Life Insurance + Private Medical Insurance + Pension Plan + Multisport Card + Employee Assistance Program, e.g., for health, legal & financial consultancy + Internal E-learning Development Platform Available for Employees _We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, religion, sexual orientation, gender identity, national origin, status as a veteran, and basis of disability or any federal, state, or local protected class._ **Additional Locations** : * Poland * Poland **AI PROCESSING NOTICE** We use AI-based tools to support some of our processes (e.g. online interviews recordings and transcripts) in order to achieve better efficiency, accuracy and for our documentation purposes. AI can make mistakes, but we always make sure that the outputs are manually reviewed by a human. You can always opt-out or contact us in case of any question.