You will oversee part of the **Personal Health** segment of our portfolio and manage the Baltics region. This is a **fixed-term contract** for maternity cover. **Your role:** + To develop 1 to 3 year Marketing plan, using all resources available which ensures targeted Market Share growth. + To be responsible for precise benchmarking per SKU. + To be responsible for the SKU long-term forecasting. + To manage the product range assortment. + To initiate proactively and execute the marketing activities ATL and BTL on national level. + To work in close cooperation with PR, On-line, Trade Marketing, Key Account managers, DP manager to ensure integrated approach to communication and category planning. + To be responsible for ROI evaluation. + To deeply analyze the researches available, share on findings, initiate and conduct additional studies. + To be responsible for coordination and consolidation of product related translations. + To ensure constant, good, effective information flow. + To fulfil other tasks defined by management to increase Philips turnover and grow Market Share. + To manage top and bottom line of the P&L for the BU/category. + To run the annual business planning cycle for the BU/category. + To own the local market introduction process per proposition. + To act as prime interface to BU Regional MMs. **You're the right fit if you have:** + Higher education (preferably in Marketing). + Business or marketing-related degree or equivalent professional qualification. + 3+ years of experience in product management. + Experience in all aspects of developing and maintaining marketing strategies. + Proven experience in customer and market research. + Relevant product and industry knowledge. + Fluent English. + Advanced PC user (MS Excel, PowerPoint, Access; SAP). + Technical marketing skills. + Driving license. **How we work together** We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week. **About Philips** We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others. * Learn more about our business. * Discover our rich and exciting history. * Learn more about our purpose. If you’re interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our culture of impact with care here. \#LI-Ei \#LI-Office \#PersonalHealth