Consumer Experience Manager - Chocolates India
Mondelez International
**Job Description**
**Are You Ready to Make It Happen at Mondelēz International?**
**Join our Mission to Lead the Future of Snacking. Make It With Pride**
You manage the media agenda in a particular geography.
**How you will contribute**
You will help execute the media strategy in your assigned area, business unit, country, or category. In partnership with the marketing team, you will implement a media plan and assess the effectiveness of that plan with a focus on return on investment. You will also build relationship with agencies. As a particularly advanced digital marketer, you will help drive our understanding and use of digital platforms in our marketing plans and be a source of learning and development for the wider marketing function.
**What you will bring**
A desire to drive your future and accelerate your career and the following experience and knowledge:
+ Media, including media buying and analytics, experience ideally gained across the agency and industry
+ Digital media ideally with exposure to eCommerce best practice
+ Working with and influencing external partners, matrixed local, regional and global stakeholders
+ Having a test-and-learn mentality, taking learning and scaling them broadly.
+ Having a bias to action
+ Process management: Well-executed brand initiatives and effective collaboration with the other critical functions in the organization is a must
+ Communicating effectively, verbally and in writing
**More about this role**
**What you need to know about this position:**
**Career Experiences Required & Role Implications**
+ 'MBA from top business school preferred
+ 8-10 years of media expertise, preferably in a role that encompasses strategy around driving penetration or growth
+ Digital expertise with the ability to leverage the ever-evolving digital media landscape for achieving business and brand building objectives
+ Strong operational skills that incorporate understanding of industry, category and customer landscape, channel planning and value creation
+ Sound knowledge of media analytics and working knowledge of business analytics, portfolio management on large CPG business,
+ Negotiation and collaboration skills that encourage multi-stakeholder projects to thrive
+ Experience of working with agency & media partners, multiple local, regional & global stakeholders. Ability to manage expectation of a large and diverse marketing team.
+ Be in tune with latest media and content trends to pioneer industry first interventions
+ Strong focus on process and mechanisms including planning, buying and agency performance review with actionable insights to drive sustained improvement
+ Excellent written and verbal communication skills and bias to proactivity
+ Can successfully deliver in a a complex matrixed organization. Test and learn mentality; ability to take these learnings and scale broadly
+ Experience of a role handling media on the client's side will be an advantage
**KPIs / Dimensions**
**'Accelerate Consumer Centric Growth**
+ Deliver / Exceed AC targets for NR, Volume, Share and Gross Profit
+ Develop and implement BIC media strategy for brands to unlock growth
+ Grow India media team presence by Elevating Digital Marketing and data excellence
+ Drive operational excellence
+ Build a winning culture
**Targets / Dimensions**
+ Develop and Deliver strategies for business that help achieve targets for NR, Volume, Share & Gross profit.
+ Bring digital & data to the forefront to inspire marketing and drive innovation and market first initiatives. Enable Ecommerce integration with digital media marketing strategy
+ Drive synergies and collaboration between media and creative team to drive marketing ROI for Mondelēz backed by strong analytical knowledge
+ Improvement of the Marketing ROI improvement.
+ Leveraging MMM learnings on a on-going basis.
+ Drive digital capability agenda for internal Mondelez stakeholders and place India on the Global map for digital excellence
**Key Interfaces / Stakeholders**
**External**
Agency Partners (regional and global), JBP Partners, Media Vendors
**Internal**
Chocolates Marketing, Sales, eCommerce, Customer Marketing Team, Corporate Governance and Affairs, Legal, Analytics and Insights, Finance and Procurement, Regional and Global Media
Within Country Relocation support available and for candidates voluntarily moving internationally some minimal support is offered through our Volunteer International Transfer Policy
**Business Unit Summary**
**Mondelez India Foods Private Limited (formerly Cadbury India Ltd.) has been in India for over 70 years, making sure our mouth-watering and well-loved local and global brands such as** **_Cadbury_** **chocolates,** **_Bournvita_** **and** **_Tang_** **powdered beverages,** **_Oreo_** **and** **_Cadbury Bournvita_** **biscuits, and** **_Halls_** **and** **_Cadbury Choclairs Gold_** **candies get safely into our customers hands—and mouths** **_._** **Headquartered in Mumbai, the company has more than 3,300 employees proudly working across sales offices in New Delhi, Mumbai, Kolkata and Chennai and in manufacturing facilities at Maharashtra, Madhya Pradesh, Himachal Pradesh and Andhra Pradesh, at our global Research & Development Technical Centre and Global Business Hub in Maharashtra and in a vast distribution network across the country. We are also proud to be recognised by Avatar as the Best Companies for Women in India in 2019 – the fourth time we’ve received this award.**
Mondelēz International is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation or preference, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.
**Job Type**
Regular
Media
Marketing
At Mondelēz International, our purpose is to empower people to snack right through offering the right snack, for the right moment, made the right way. That means delivering a broader range of delicious, high-quality snacks that nourish life's moments, made with sustainable ingredients and packaging that consumers can feel good about.
We have a rich portfolio of strong brands – both global and local. Including many household names such as Oreo, belVita and LU biscuits; Cadbury Dairy Milk, Milka and Toblerone chocolate; Sour Patch Kids candy and Trident gum. We are proud to hold the number 1 position globally in biscuits, chocolate and candy as well as the No. 2 position in gum
Our 80,000 Makers and Bakers are located in our operations in more than 80 countries and are working to sell our products in over 150 countries around the world. They are energized for growth and critical to us living our purpose and values. We are a diverse community that can make things happen, and happen fast.
Join us and Make It An Opportunity!
Mondelez Global LLC is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected Veteran status, sexual orientation, gender identity, gender expression, genetic information, or any other characteristic protected by law. Applicants who require accommodation to participate in the job application process may contact 847-943-5460 for assistance.
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