**Summary:** We are looking for an experienced marketing professional to build and execute strategic marketing initiatives for business/creator audiences in the United Kingdom. This role focuses on driving partner value and product adoption across Meta’s advertising solutions.You’ll develop full-funnel marketing plans that span multiple channels — including digital, events, sales enablement, and partnerships — and take a cross-audiences approach to ensure we reach the right customers with the right message. You’ll collaborate with cross-functional teams across Sales, Product Marketing, Marketing Science, Communications, and Policy, as well as regional teams in the UK, to shape impactful, insight-led programs.As a Business Marketing Associate, you will help shape and execute impactful marketing initiatives that support the adoption of Meta’s apps and services across the UK. You’ll play a hands-on role in developing and delivering solutions for campaigns and programs that serve our business audiences — working cross-functionally and collaboratively to drive outcomes that matter. **Required Skills:** Business Marketing Associate Responsibilities: 1. Build, communicate, and execute strategic marketing plans that are aligned with business goals, using change and new developments as opportunities to help the marketing organization get where it needs to go faster by shaping the future through proactive, insight-led work 2. Focus on the biggest opportunities by prioritizing marketing programs that can drive the most value for Meta, our customers, and users. You’ll use data, judgment, and evaluation to adapt existing approaches and ensure your efforts deliver meaningful results 3. Drive cross-audience execution in the UK market while collaborating closely with teams across the UK and regional partners, aligning on shared narratives and local business needs 4. Grow adoption of Meta’s business products through partner education and audience-led programming — using an understanding of the ecosystem to deliver solutions that address root causes and remove friction 5. Operate with a founder mindset, especially in ambiguous situations — gathering the right inputs, weighing options from different perspectives, and acting with clarity and accountability 6. Build productive working relationships with internal partners across teams and levels — including those less familiar with marketing — so you become a valued partner whose input is trusted, sought out, and acted upon 7. Experience consistently working under your own initiative, while seeking feedback at key milestones and contributing to broader team goals. You’ll provide guidance and input where you have subject expertise and support peers when needed 8. Demonstrate measurement rigor by evaluating the impact of your programs and iterating based on what works — keeping a close eye on performance to drive product adoption and incremental revenue **Minimum Qualifications:** Minimum Qualifications: 9. Proven experience communicating effectively, collaborating and influencing strategically across cross-functional partners 10. Experience working in the UK with knowledge of the advertising and marketing industries 11. Experience in building and executing multi-channel marketing programs that span multiple audiences, with proven business impact 12. Demonstrated experience of working on agile and high priority workstreams 13. 6+ years of experience in a B2B and/or B2C marketing role 14. BA/BS degree or equivalent **Industry:** Internet