Position Summary

Why join our team?
The Lifestyle Lab Europe is a dynamic innovation team dedicated to developing brand new products and features for Samsung’s home appliances and air solutions. We work at the intersection of data, insight, and innovation, partnering closely with internal product planning and R&D teams to shape future product line-ups tailored to European markets and consumer needs.

Our team of innovation specialists spans quantitative & qualitative consumer research, product planning, design, and business strategy. Seeking a strategic problem solver adept at uncovering insights in data and linking innovation to product strategy.

Role and Responsibilities

Your key responsibilities

Analyse product, sales, and market datasets to uncover business opportunities and white spaces

Lead quantitative research and integrate findings with other research streams to identify clear, actionable strategies

Develop market sensing reports on products, trends, and consumer needs

Uncover local needs by conducting field research i.e. consumer home visits, shop visits and conferences

Benchmark competitors’ strategy (e.g. product launches, portfolios, technical specifications, features, pricing)

Create data visualisations and dashboards to easily communicate complex insights

Collaborate with cross-functional teams on concept developments and research projects

What we need for this role

To be successful, you will possess the following skills and attributes:

Proven experience in data-driven business, product, or marketing strategy development

Expertise in quantitative research and statistical analysis methods; proficiency with market analysis platforms (e.g., GfK, Euromonitor)

Strong skills in market modelling, forecasting, and opportunity sizing

Expertise in Excel (advanced formulas, pivot tables, modelling) and PowerPoint for data-storytelling

Experience in turning numbers into insights that impact decision-making

Comfort with ambiguity, experimentation, and exploring new approaches

Intellectual curiosity with the ability to quickly familiarise yourself with new products, technologies, and markets

Openness to responsibly explore and test new research methodologies (e.g. AI) to diversify and streamline our processes

Collaborative approach with the willingness to both learn from and mentor others

Desirable (not required)

Experience in consumer electronics or home appliances sector

Familiarity with data visualisation tools (e.g., Tableau, Power BI)

Multilingual proficiency (English + another European language)

Skills and Qualifications

What does success look like?

Within 6 months you should achieve the following:

Gain familiarity with Samsung’s expansive product portfolio and innovation processes

Deliver targeted market sensing reports that provide unique, data-backed European insights to stakeholders

Support ongoing innovation projects — contributing quantitative depth to ideation workshops, research synthesis, and product concept validation

Build strong working relationships across innovation, R&D, and product planning teams

Master the available resources, software, and data platforms for your role

Benefits of working at Samsung include

Hybrid working - 3 days in the office and 2 days at home per week

Bonus scheme linked to individual, team and company performance

Car allowance

Private medical – single

Income protection

Enhanced pension contribution

Three volunteering days each year

Flexible benefit portal and contribution of £55 per month - including travel insurance, gym membership, season ticket loan, Tastecard, dental insurance and more

Holiday - 25 days plus bank holidays and an additional day off for your birthday

Access to discounts on a wide range of Samsung products

Access to a discount shopping portal

A note on equal opportunities

We are an equal-opportunity employer and value diversity at our Company. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status or disability status.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

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