**POSITION SNAPSHOT** + Location: Esplugues de Llobregat + Company: Nestlé Waters + Full-time **POSITION SUMMARY** + To build a Brand that is relevant and desirable for consumers. + To increase Brand Value Market Share and performance. + To set Brand Strategy and implement Brand Plan. + To implement identify new business opportunities and manage I&R + To ensure external-internal alignment. **A DAY IN THE LIFE …** **Brand Strategy** + Define and develop Brand Objectives & detailed Brand Plan + Provide quality input at Brand level into the OPL, MBS & Category Planning process + Guardian of Brand Positioning & Communication across channel & categories. + Monitor & manage Brand allocated PFME + Develop a deep understanding of consumer & shopper behavior & competitive environment + Identification & management of innovation/renovation projects for the Brand **Brand Plan Implementation** + Manage the implementation of the Brand plan in line with the MBS/OPL + Review and monitor performance & where necessary modify the Brand plan. + Develop & manage consumer communications strategy (i.e: advertising, packaging, PR, etc.) + Activities pre & post evaluation **Internal-External Alignment** + Collaborate with CDT on the development of the point of purchase strategy + Validation of all artwork and print process associated with the Brand. + Validation of all claims associated with the Brand + Effectively communicate with Marketing Manager and CDT or Sales Manager for all Brand initiatives, and with other departments when relevant + Communication with NiM Departments when relevant . + Effectively communicate with Logistics and Factories involved in innovation / renovation projects & with demand planning on Category / Brand events that impact volume forecasts **ARE YOU A FIT?** + Graduate Bachelor of Business or MBA. + Marketing experience as Product/Brand Manager or equivalent. + English and Spanish + Budget development and monitoring + Insight, Initiative and collaboration skills