Company Description
AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas – immunology, oncology, neuroscience, and eye care – and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on X, Facebook, Instagram, YouTube, LinkedIn and Tik Tok.
Job Description
An exciting opportunity to lead the marketing function and cross functional matrix team for 2 key growth brands. Responsible for defining, developing, and delivering the brand strategy and tactical operation plans, achieving defined metrics, and driving commercial performance through exceptional marketing execution and leading a high performing marketing team.
SUPERVISIORY RESPONSIBILITY
KEY DUTIES AND RESPONSIBILITIES
Brand Leadership
Lead the matrix team’s development and execution of the brand plan that aligns to the global strategy while adapting to local insights and dynamicsRepresent UK Affiliate with Global and Area marketing teamsCommunicate strategy and performance to senior local and global leadershipResponsible for marketing budget allocation and overall budget managementTeam Leadership
Lead the marketing function including, personal development, performance managementCreating a high performing cross-functional team culture where the AbbVie way of working can flourishCoaching marketers to become the best versions of themselvesDeveloping marketers with stretch in-role assignments to build skills and experienceExecutive presence to be able to influence cross functionally and deputise for Business Unit Manager where neededStrategy Formulation
Explore known unknowns with market research that provides meaningful insights to solve challengesSynthesis of data into insights to determine brand strategy through pre- to post- launchLead the brand strategy formulation using complicated, diverse data sets and in collaboration with the cross-functional teamTell the story and ‘sell’ the strategy and ambition to the organizationBe the expert on the brand, having a detailed understanding of product and indications, therapeutic area, NHS ecosystem and brand performance dataExecution
Developing and executing brand strategies with innovative solutions to the complex ecosystem barriers to customer value.Responsible for recommending strategic courses of action aligned to the brand plan and current performance against KPIs.Develop and maintain long-term customer relations with key external stakeholders, including external experts, and advocacy groupsDeliver operational excellence across the brand plan matrix, including the definition and refinement of brand KPIs and delivery against theseInnovation
Evolving the operating rhythm, strategy and capabilities of the cross-functional team by bringing the latest technology, patient and customer insights into the brand teamQualifications
CAPABILITIES
Demonstration of a high learning agility and emotional intelligenceStrategic ability: synthesis of insights from data and tell the storyObsession with insight driven decisionsDemonstrate an understanding of the challenges faced by our customers and patients and responding to thisHigh impact leadership of a cross functional team and able to excel in a matrix environmentThe mindset to set ambitious goals and then innovate to achieve thisExecutive presence, being able to operate effectively with varying levels of seniority and deputise for senior leadersAble to coach, manage and lead through line management and through influencing where there is no direct authorityEvidence of prioritising decisions and activities to ensure efficient use of resources and address critical issues impacting the brandChallenging the status quo to improve the ways of working and improving customer valueEXPERIENCE:
Relevant strategic and operational experience and proven track record of successLeadership of marketing teamIn-field sales experienceDemonstrated passion for marketing and strategy i.e. completed projects, further educationPrevious in field leadership experience preferentialBEHAVIOURS:
High EQ & self-awarenessPeople focused collaborative leaderCurious learner mindsetExcited to lead the cross-functional collaboration to solve a complex challengeSelf-starter entrepreneurshipAdditional Information
AbbVie's UK offices in Maidenhead prioritize accessibility and employee well-being, creating a welcoming environment for everyone. The office includes a large car park for easy access, as well as step-free entry, accessible restrooms, and elevators to accommodate individuals with mobility challenges. The workspace features assistive technologies and adaptable workstations, fostering an inclusive culture. Additionally, there is a dedicated quiet zone for those who prefer to work without distraction. This area maximizes natural light and is strategically positioned for easy access with minimal noise disturbances. If you need specific information or have questions about accessibility arrangements, please let us know during the process.
AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled.
US & Puerto Rico only - to learn more, visit https://www.abbvie.com/join-us/equal-employment-opportunity-employer.html
US & Puerto Rico applicants seeking a reasonable accommodation, click here to learn more:
https://www.abbvie.com/join-us/reasonable-accommodations.html