B2B Sales Section Head - HORECA
Nestle
**B2B Section Head – HORECA Channel**
**Location:** Riyadh, Saudi Arabia
**Workplace Type:** On-site
**Department:** Out-of-Home (B2B Sales)
**Reports To:** Head of B2B
**Employment Type:** Full-Time
**Position Summary**
Nestlé Waters is the global leader in bottled water, proudly producing Al Manhal and Nestlé Pure Life in Saudi Arabia.
As part of our Out-of-Home transformation journey, we are seeking a dynamic, field-oriented Section Head – HORECA Channel to lead our national strategy across Hotels, Restaurants, Cafés, and Catering channels.
This role combines strategic leadership with hands-on execution to expand Nestlé Waters’ footprint in the Saudi HORECA market, strengthen distributor partnerships, and deliver exceptional service and commercial excellence across all key accounts.
**A DAY IN THE LIFE...**
+ Develop and execute the HORECA Channel Business Plan aligned with the company’s growth ambitions and profitability targets.
+ Identify, develop, and secure new business opportunities within hospitality, catering, and coffee chains.
+ Build and maintain long-term partnerships with national chains and key foodservice operators.
+ Lead the transition to Route-to-Market, optimizing coverage, service standards, and ROI.
+ Manage channel pricing, trade terms, and rebate frameworks to ensure financial discipline and competitive positioning.
+ Coach, lead, and inspire a team of sales professionals and key account executives to achieve volume, revenue, and margin objectives.
+ Partner cross-functionally with Trade Marketing, Supply Chain, and Finance to ensure seamless execution and customer satisfaction.
+ Monitor performance through KPIs (Volume, NNS, OTIF, Visibility, Overdue) and lead Quarterly Business Reviews (QBRs) with key stakeholders.
+ Champion Nestlé’s standards of ethics, quality, and sustainability in every customer interaction.
**What Will Make You Successful**
+ Bachelor’s degree in business administration, Marketing, or related field; MBA is a plus.
+ 3 – 5 years of progressive commercial experience in FMCG or Beverages, including 3+ years in HORECA channel leadership.
+ Strong track record in key account management, negotiation, and P&L ownership.
+ Deep understanding of Saudi HORECA ecosystem, procurement cycles, and market dynamics.
+ Excellent analytical, interpersonal, and leadership skills.
+ Proficiency in SAP, Power BI, and MS Excel.
+ Fluent in English; Arabic is an advantage.
+ Valid Saudi Driving License and flexibility to travel nationally.
**What We Offer at Nestlé**
When you join Nestlé Waters, you become part of a global team that values integrity, collaboration, and excellence.
We believe that our people set us apart, and we empower them to grow through performance, innovation, and care.
**We Offer:**
+ Exciting opportunities to develop your leadership career within Nestlé’s B2B ecosystem.
+ A culture built on respect, inclusion, and continuous learning.
+ A dynamic, international environment where you can grow, innovate, and make an impact.
+ The opportunity to represent globally trusted brands with strong local purpose.
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