Associate Director of Events - Hyatt Regency Beijing Wangjing
Hyatt
**Description:**
• Assist in the development of marketing strategies and the implementation of the annual banquet sales plan; optimize departmental workflows and service standards; establish banquet sales policies and procedures in line with international five-star hotel standards.
• Support the execution and achievement of the hotel's sales strategies, objectives, and action plans to ensure annual sales targets are met.
• Conduct extensive market and competitor research to stay informed of industry trends and market intelligence.
• Take full responsibility for the development, negotiation, and end-to-end booking process of banquet events, meetings, exhibitions, catering delivery services, and other event-related business opportunities.
• Actively expand business opportunities across various customer segments and domestic/international MICE markets; maintain close partnerships with major meeting and event platforms.
• Work closely with other hotel departments, particularly Food & Beverage, Culinary, and Front Office teams; participate in banquet menu planning and pricing strategies to balance client budgets with hotel profitability.
• Organize, assign, and supervise the daily work of team members; conduct regular performance evaluations and professional training programs (e.g., client communication, crisis management); assist team members in handling challenging situations and continuously improve service standards.
• Attend hotel management meetings and ensure effective communication and implementation of management directives.
• Demonstrate proficiency in banquet reservation systems and sales reporting systems.
• Establish and maintain customer databases, including banquet orders, contracts, and historical records; leverage customer relationship management and market analysis to optimize sales strategies and increase customer retention and repeat business.
**Qualifications:**
• Minimum 5 years of experience in a similar position within an international five-star hotel, with established industry contacts and market resources.
• Chinese mother-tough, excellent command of spoken and written English.
• Strong ability to work under pressure, with a high sense of responsibility, enthusiasm, initiative, and quick thinking.
• Strong leadership, decision-making, judgment, interpersonal communication, coordination, planning, and execution skills.
• Candidates with experience working with embassy and chamber of commerce clients, as well as catering delivery business experience, will be highly preferred.
**Primary Location:** CN-11-Beijing
**Organization:** Hyatt Regency Beijing Wangjing
**Job Level:** Full-time
**Job:** Catering/Event Planning
**Req ID:** BEI002211
Hyatt is an equal employment opportunity and affirmative action employer. We do not discriminate on the basis of race, color, gender, gender identity, sexual orientation, marital status, pregnancy, national origin, ancestry, age, religion, disability, veteran status, genetic information, citizenship status or any other group protected by law.
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