**Job Title:** Associate Director, Strategic Account and Patient Marketing **Location:** Cambridge, MA/Morristown, NJ **ABOUT THE JOB** We are seeking a strategic and collaborative **Associate Director, Strategic Account and Patient Marketing** to support the development and execution of the brand strategy for Cablivi, with full responsibility for both **HCP/Account and DTC (Direct-to-Consumer) marketing** . Cablivi is the **first and only approved treatment for TTP** , an acute and life-threatening blood disorder, and it is changing the landscape of aTTP treatment. Launched in 2019, it has **amassed €500M in cumulative sales** while being nimble and innovative with a full health system focused **go-to-market model** . This is an exciting time to join this franchise as it prepares to drive ‘Phase 3’ of its growth cycle. This role will work closely the **marketing team** , multiple **cross-functional teams** such as but not limited to, the HCP, patient, field, and medical teams to ensure strategic alignment, collaboration, and executional excellence. This position requires a highly motivated individual who can work effectively in a dynamic team environment with a high degree of autonomy and creative problem-solving skills. As part of the Marketing team, this person will collaborate with Associate Director, Digital Marketing – Cablivi in the strategy definition and implementation. This position is based in Cambridge, MA and will report into the Director of Marketing, US Brand Lead and will lead a talent-dense team of marketers. Sanofi is an innovative global healthcare company, committed to transforming the lives of people with autoimmune/rare blood disorders, among other diseases of high unmet need. Our talented teams across the value chain work together to revolutionize treatment, continually improve products, understand unmet needs, and connect communities. We chase the miracles of science every single day, pursuing progress to make a real impact on millions of patients around the world. **Responsibilities:** + Familiarity with **brand strengths** , **opportunities, competitive challenges, and key attributes** of the brand lifecycle to support the execution of Account and Patient engagement activities to drive desired behavior change + Lead the planning and execution of **HCPs (Healthcare Professionals), Accounts and DTC marketing initiatives** , ensuring alignment with brand strategy and customer needs + Develop and manage **promotional materials, campaigns, and content** tailored to healthcare professionals, account stakeholders, and patients + **Possess an understanding of the multiple channels** to reach consumers including how channels can be effectively integrated to deliver cross-channel customer journeys. + Collaborate with cross-functional teams including medical, legal, regulatory, sales, and digital to ensure compliant and effective execution + Support the development of the annual **brand plan, including positioning, messaging, and tactical planning** . + Coordinate market research and **insight gathering to inform strategy** and optimize engagement across channels + Develop and ensure execution of the **Congress and Engagement strategy** + Monitor brand performance, market dynamics, and competitive activity to **identify opportunities and risks** + **Manage agency partners** and internal resources to deliver high-quality, on-time, and on-budget campaigns + Support field force initiatives, speaker programs, and congress planning as needed + Explore and implement **Generative AI tools** for content creation and personalization at scale **About You** + Works well in a highly matrixed environment to successfully partner with cross-functional teams, and agency partners. + Self-starter, proactive in nature with strong communication and presentation skills + **3–5 years of experience** in pharmaceutical marketing, brand management, or product management + **Strong Brand marketing** skills and Strategic account **planning and execution** + Proven experience in both **HCP and DTC marketing** within a regulated industry + **Strong** project management and organizational skills with attention to detail + Ability to **synthesize insights** and data to inform strategic decisions + Strong analytical skills with experience in **data interpretation, KPIs, ROI analysis** , and budget optimization + Familiarity with platforms such as Office, Veeva PromoMats, IQVIA, Adobe, or Salesforce. + Exposure to digital marketing or omnichannel campaigns is a plus. + Strong communication and collaboration skills. + Ability to thrive in a dynamic, results-oriented environment with evolving priorities **Why Choose Us?** + Bring the miracles of science to life alongside a supportive, future-focused team.​​ + Discover endless opportunities to grow your talent and drive your career, whether it’s through a promotion or lateral move, at home or internationally.​​ + Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact.​ + Take good care of yourself and your family, with a wide range of health and wellbeing benefits including high-quality healthcare, prevention and wellness programs and at least 14 weeks’ gender-neutral parental leave.​ Sanofi Inc. and its U.S. affiliates are Equal Opportunity and Affirmative Action employers committed to a culturally diverse workforce. All qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; marital, domestic partnership or civil union status; sex, gender, gender identity or expression; affectional or sexual orientation; disability; veteran or military status or liability for military status; domestic violence victim status; atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing) or any other characteristic protected by law.​ \#GD-SG ​ \#LI-GZ \#LI-Onsite \#vhd **Pursue** **_progress_** **, discover** **_extraordinary_** Better is out there. Better medications, better outcomes, better science. But progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let’s be those people. At Sanofi, we provide equal opportunities to all regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, ability or gender identity. Watch our ALL IN video (https://www.youtube.com/watch?v=SkpDBZ-CJKw&t=67s) and check out our Diversity Equity and Inclusion actions at sanofi.com (https://www.sanofi.com/en/our-responsibility/equality-and-inclusiveness) ! _US and Puerto Rico Residents Only_ Sanofi Inc. and its U.S. affiliates are Equal Opportunity and Affirmative Action employers committed to a culturally inclusive and diverse workforce. All qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; natural or protective hairstyles; marital, domestic partnership or civil union status; sex, gender, gender identity or expression; affectional or sexual orientation; disability; veteran or military status or liability for military status; domestic violence victim status; atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing) or any other characteristic protected by law. _North America Applicants Only_ The salary range for this position is: $147,000.00 - $212,333.33 All compensation will be determined commensurate with demonstrated experience. Employees may be eligible to participate in Company employee benefit programs. Additional benefits information can be found through the LINK (https://benefits.sanofiusallwell.com/fleet/public/index/ba511bf8-5c32-4828-9861-ab985fffab90/?cid=sanofi) . Global Terms & Conditions and Data Privacy Statement (https://www.sanofi.com/en/careers/global-terms-and-conditions/) Sanofi is dedicated to supporting people through their health challenges. We are a global biopharmaceutical company focused on human health. We prevent illness with vaccines, provide innovative treatments to fight pain and ease suffering. We stand by the few who suffer from rare diseases and the millions with long-term chronic conditions. With more than 100,000 people in 100 countries, Sanofi is transforming scientific innovation into healthcare solutions around the globe. Discover more about us visiting www.sanofi.com or via our movie We are Sanofi (https://youtu.be/96EwNjb1TLo) As an organization, we change the practice of medicine; reinvent the way we work; and enable people to be their best versions in career and life. We are constantly moving and growing, making sure our people grow with us. Our working environment helps us build a dynamic and inclusive workplace operating on trust and respect and allows employees to live the life they want to live. All in for Diversity, Equity and Inclusion at Sanofi - YouTube (http://www.youtube.com/watch?v=SkpDBZ-CJKw&t=2s)