Company description Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by AdAge as Data and Insights Agency of the Year, U.S Campaign’s Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world’s leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries. The Digitas culture is made up of fearless, inventive and generous Unicorns of all kinds. Overview By implementing conceptual data frameworks and developing marketing science solutions, The Associate Director, Data and Analysis is a key partner for our client and internal teams. In this role, you will show thought leadership in bringing innovative data science methodologies that answer our client's marketing and strategy questions. Responsibilities Lead cross-capability data science projects and build close relationships with other disciplines Managing efficient execution of projects, including the implementation of best practices Fostering creative thinking around how we use data, and we could use data to solve unique business challenges in support of all marketing activities (Media, Creative, CRM, and eCommerce) Cultivate discussions on a broad base of topics and promote junior team members to contribute Synthesize complex analytical approaches and findings articulately and concisely. Building a collaborative team environment, including participation in department-wide training efforts and fostering employee career growth Qualifications 7-9 years of experience in data science and analytics with a technology or Ad/Mar-tech company, advertising agency, or management consulting company Strong understanding of statistical modeling, machine learning algorithms, causal inference and experimental design Proficiency in common data science coding languages such as in SQL, Python and/or R (Spark is preferred) Experience with Marketing Mix Modeling (MMM), Attribution and Incrementality Measurement Practical experience with Google Cloud Platform and services such as BigQuery, Looker, and DataProc and deploying ML solutions on GCP environment Experience managing and coaching a team of data scientists and analysts Strong analytical, critical thinking, and problem-solving skills Exceptional communication skills, with experience managing multiple projects across teams Comfort with ambiguity; ability to thrive in a fast-paced and deadline-driven environment with minimal oversight and process Additional information Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent. Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off. If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com. Compensation Range: $110,580 - $158,865 per year. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 10/1/25. All your information will be kept confidential according to EEO guidelines.