PURPOSE & IMPACT ON ORGANIZATION:
Drives store profitability by:
- Meeting or exceeding sales targets and controlling operational expenses
- Supporting the Senior Store Manager to manage all resources within the store to provide customers with a leading shopping
experience
- Leading the execution of effective and efficient store operations
KEY RESPONSIBILITIES:
Supports the Senior Store Manager to:
- Allocate resources and organize processes to drive profitability in a variety of situations and market conditions
- Have a working knowledge of the Profit and Loss Statement and the store KPIs and makes commercial decisions based on
sound financial judgment
- Track store performance data (e.g., best sellers, weekly forward demand and sales per square foot) and respond with solutions
that drive commercial success
- Understand the behaviour and patterns of the store’s customer base, draw conclusions from this and makes relevant
adaptations to the service offer
- Actively monitor customer satisfaction and feedback systems to drive continuous improvement
- Lead service by example and ensures highly visible and effective customer service management at all times
- Create a culture where all store activity and assets are vehicles for showcasing and driving Brand equity
- Actively ensure Brand and product knowledge is transferred into sales skills in all relevant categories
- Manage an appealing, easy-to-shop environment for customers by ensuring visual merchandising and housekeeping standards
are maintained consistently throughout the store
- Ensure store team compliance with all store policies and procedures
- Drive continuous improvement in stockroom processing and replenishment procedures
- Minimize loss by ensuring all loss prevention procedures are followed
- Provide suggestions of ideas on ways to improve systems and processes
- Manage the recruitment, onboarding, training and development of the store team and ensures all HR policies and procedures
are adhered to
- Work with the Senior Store Manager to identify strong performers with potential for growth along the Retail Field Career Ladder
- Create a high performance culture in his/her store by setting clear expectations and targets, analyzing team performance,
holding team members accountable and giving appropriate and prompt feedback, including actively managing poor
performance
- Coach, motivate and inspire the team members to accomplish store goals and maximize their individual performance
- Actively collaborate and share best practice to drive Store team performance
- Communicate a desire to learn and seize all available opportunities to drive his/her development and increase performance
- Actively seek to improve and further the customer interaction with the brand using the Net Promoter Score
AUTHORITIES:
- On local/market discretion
KEY RELATIONSHIPS:
- Senior Store Manager and team
- District Manager
- Customers
- Vendors and Support Functions (e.g. HR, Visual Merchandising, Facility Services, etc.)
- Local Administration (e.g. mall management)
KNOWLEDGE, CAPABILITIES AND EXPERIENCE:
- Assistant Store Manager Competencies
(additions based on market needs)
MINIMUM QUALIFICATIONS:
- Minimum 18 months work experience in a sports/fashion customer- and commercial-focused retail environment with a
minimum of 12 months of Assistant Store Management responsibility
- Intermediate numeracy and literacy and advanced verbal communication skills (additions based on market needs)