**Description:** **Position Overview:** The Sales Manager – MICE & Entertainment is responsible for driving group business across two critical segments: Meetings, Incentives, Conferences & Events (MICE) and Entertainment. This role requires a proactive, hunter-style sales approach to secure high-value corporate and entertainment accounts. The successful candidate will act as the hotel’s subject matter expert for both segments, balancing the needs of corporate MICE clients with the unique requirements of Entertainment groups, promoters and tour managers, while being accountable for achieving defined financial goals. **Key Responsibilities:** **Financial Accountability** Ø Achieve annual and quarterly revenue goals for both MICE and Entertainment segments. Ø Track and report on segment performance, pipeline and conversion ratios. Ø Ensure profitability by balancing client requirements with hotel revenue strategies. Ø Attend **weekly revenue meetings** to present performance updates, pipeline status and outlook for MICE and Entertainment groups **Sales Workflow** Ø **Prospecting:** Actively and Pro-actively identify and pursue new business opportunities across MICE and Entertainment segments. Ø **Proposal Management:** Prepare detailed proposals tailored to client requirements, ensuring compliance with Hyatt standards. Ø **Negotiation:** Lead negotiations with clients, promoters and agencies to secure mutually beneficial agreements. Ø **Closing:** Finalize contracts, ensuring seamless contracting processes and adherence to Hyatt’s Sports & Entertainment Collective requirements. Ø **Confirmation & Execution:** Confirm business, coordinate with operations and maintain active communication with tour managers and event planners to ensure flawless delivery. **MICE Sales Development** Ø Build strong relationships with corporate clients, agencies and event planners to maximize conversion. Ø Deliver best-and-final offers upfront, ensuring compliance with Hyatt contracting standards. Ø Collaborate with operations to ensure flawless execution of events and conferences. **Entertainment Sales Development** Ø Proactively hunt for entertainment-related group business, including artist tours, production crews and promoter-driven events. Ø Monitor industry publications, artist line-ups and tour announcements to anticipate demand and secure leads. Ø Maintain active communication with tour managers during the proposal stage and after contracts are signed, ensuring detailed requirements are met consistently. Ø Partner with Hyatt Sales Force Directors in the USA, UK, and Singapore to identify agencies managing artist groups and convert leads. Ø Ensure segment-specific requirements are delivered (pre-key/arrival processes, bus parking coordination, private routing, flexible billing solutions, upgrades, rebates, World of Hyatt points). **Sales Intelligence & Systems Utilization** Ø Utilize **Hyatt’s Sales Force Envision** platform and Opera to process leads and manage pipeline and group blocks efficiently. Ø Apply **Knowland** for structured prospecting and account intelligence to identify new opportunities. Ø Leverage **Demand 360** to benchmark MICE performance against market trends and competitors. Ø Use **Agency 360** to identify potential accounts, track agency production and generate targeted leads **Client & Guest Experience** Ø Act as the dedicated point of contact for both MICE and Entertainment clients. Ø Provide segment-specific value adds aligned with Hyatt’s S&E Collective standards. Ø Ensure timely commission payments and adherence to operational requirements. **Strategic Alignment & Reporting** Ø Participate in quarterly S&E Speaker Series and training sessions to stay current with Hyatt’s best practices. Ø Conduct annual strategy calls with key accounts and contribute to steering committee discussions. Ø Maintain accurate records of segment performance, pipeline and conversion ratios, reporting regularly to leadership. **Qualifications:** **Qualifications & Competencies** Ø Minimum 2 years of sales experience in hospitality, with proven track record in MICE and Entertainment-related group business. Ø Strong network within corporate and entertainment industries, including promoters, agencies and tour managers. Ø Deep understanding of both MICE and Entertainment requirements (logistics, privacy, flexibility, security). Ø Excellent communication and negotiation skills. Ø Highly proactive, self-motivated, and results-driven. Ø Strong collaboration skills to work effectively with global Hyatt Sales Force colleagues and internal hotel teams. Ø Fluent in English **Performance Metrics** Ø Achievement of defined revenue and ADR goals for MICE and Entertainment segments. Ø **Lead response time:** Respond to all leads within Hyatt’s threshold of 6 hours. Ø **MICE conversion ratio:** Achieve measurable improvement compared to prior year performance Ø Client satisfaction scores (minimum 90% NPS threshold as per Meeting Planner Score goal Ø Compliance with Hyatt S&E Collective requirements (response times, contracting, commission payments, training participation) **Primary Location:** TH-Bangkok **Organization:** Park Hyatt Bangkok **Job Level:** Full-time **Job:** Sales **Req ID:** BAN002345 Hyatt is an equal employment opportunity and affirmative action employer. We do not discriminate on the basis of race, color, gender, gender identity, sexual orientation, marital status, pregnancy, national origin, ancestry, age, religion, disability, veteran status, genetic information, citizenship status or any other group protected by law.