Assistant Store Manager | 0101-Assistant Store Manager- Non-Exempt
About Sally Beauty Holdings, Inc.
At SBH, our purpose is to inspire a more colorful, confident, and welcoming world. We are the leader in professional hair color, selling and distributing professional beauty supplies across 11 countries through our Sally Beauty and Beauty Systems Group businesses. Sally Beauty offers products for hair color, hair care, nails, and skincare to retail customers looking for salon-quality products at a value price. Beauty Systems Group, branded as CosmoProf or Armstrong McCall stores, along with its direct sales consultants, sell professionally branded products intended for use and resale by salons to retail consumers.
About the role
This position plays an essential role in executing the company’s selling model, ensuring an engaging and personalized customer experience that drives sales and loyalty. The role will require supporting the Store/Training Store Manager and instilling Customer and Operational Excellence within a store. Model and train associates on company policies and procedures, product knowledge, merchandising, brand standards, customer service skills, and selling strategies.
Key Responsibilities
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Support the Store Manager in all areas of daily business operations, implementing company strategies to drive sales, meet goals, and monitor performance
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Assistant Store Manager supports the Store/Training Store Manager to motivate associates, provide feedback, and foster a positive work environment
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Assistant Store Managers consistently deliver an optimal customer experience and set the example through role modeling exceptional customer service behaviors to all associates
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Can identify strengths as well as opportunities for each associate and can effectively address by coaching and training in alignment with Store/Training Store Manager
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Represents and fully supports our Cultural Values and SBH Essentials
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Champion for change and supports new initiatives in partnership with the Store/Training Store Manager
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Builds strong working relationships with Store/Training Store Manager and AM/DM to communicate information timely, as needed
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Fosters an environment of diversity, inclusion, and belonging
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Ensures all brand standards are met, such as merchandising, POGs, marketing, back rooms, dress code, etc.
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Ensures the store environment is always safe for associates and customers by adhering to safety
protocols, policies, and procedures
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Drives focus on both the in-store selling model and omni-channel with follow up to coach team, as needed, to achieve company goals
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Provides supervision and supports the Store Manager’s direction and planning of associates’ daily goals and activities to deliver an exceptional customer experience that maximizes sales/KPIs, NPS, and drives customer loyalty
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Responsible for protecting company assets by ensuring all inventory control and cash procedures are followed in-store regarding shrink, damages, banking, etc.
Knowledge, skills & abilities requirements
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High School Diploma or equivalent
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Must be 18 years of age or older
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Minimum 3+ years of retail sales/customer service experience preferred
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At least 1+ year(s) prior management experience preferred
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Ability to lead or support a team of associates to meet business objectives
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Demonstrate ability to communicate with team and management effectively
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Proficient with company technologies used and can lead others with ease
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Practice of consistently meeting company expectations for brand standards
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Integrity for demonstrating our culture and values to a high standard
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Ability to maintain overall performance at a minimum level of ‘meets expectations’
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Must have scheduling availability to meet the needs of the business
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Cosmetology license desirable, but not required
Competencies & attributes
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Results Driver—Holds self and team accountable to a high standard while focusing on the key priorities. Self-motivated, adapts quickly
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Customer Focused Partner – Builds a customer-centric culture by leading the team in delivering exceptional service and fostering long-term relationships while identifying customer needs, trends, and opportunities to drive loyalty
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Problem Solver & Decision Maker – Demonstrates the ability to analyze information and objectively evaluate alternatives to make sound decisions
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Effective Communicator – Self-aware of impact and style when communicating information and engaging with others. Skillful in adapting style where necessary, asks questions, and listens.
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Flexible & Agile Adapter Responsive and positive to change with little direction or ambiguity, even under pressure
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Passionate Learner – actively learns, open to feedback, and frequently applies learning to the role
Working conditions & physical requirements
The position requires some physical exertion such as long periods of standing, walking, recurring bending, crouching, stooping, stretching, reaching, or similar activities; recurring lifting of moderately heavy items such as shipment or record boxes. The work may require specific but common physical characteristics and abilities, such as above-average agility and dexterity. May be required to work in other stores from time to time.
The work environment involves everyday risks or discomforts that require standard safety precautions typical of places like offices, meeting and training rooms, retail stores, residences, or commercial vehicles, e.g., use of safe work practices with office equipment, avoidance of trips and falls, observance of fire regulations and traffic signals, etc. The work area is adequately lighted, heated, and ventilated.