**Description** At American Express, our culture is built on a 175-year history of innovation, shared values and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. As part of Team Amex, you'll experience this powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new skills, develop as a leader, and grow your career. Here, your voice and ideas matter, your work makes an impact, and together, you will help us define the future of American Express. **How will you make an impact in this role?** The Acquisition and Customer Marketing team within ICS CoE drives acquisition success across 23 international markets. As an Analyst in the ICS Acquisition Investment Strategy team, you will play a critical role in supporting the optimisation of acquisition investments, driving performance insights, and enabling data-driven decisions that contribute to ICS growth. The role of Analyst – ICS Acquisition Investment Strategy will report into Director – ICS Investment Optimization Strategy. This role will be responsible for overseeing and re-imagining our acquisition investment engine, optimizing for efficiency and ROI. The scope of this role includes supporting on defining a strategy and roadmap to enhance our Investment Optimization (I/O) ecosystem in close partnership with Finance, Risk, Analytics and our Market partners. In addition, this person will lead performance insights for regular leadership updates and have a pulse on the latest acquisition performance trends, performance drivers and big bets. Key Responsibilities: + Partner with acquisition, finance, and analytics teams to monitor performance across markets, channels, and products, surfacing growth opportunities and strategic trade-offs. + Lead the development of performance dashboards and insights for senior leadership during Investment Optimisation (IO) planning cycles. + Evaluate ongoing investment performance, generating actionable insights and challenging the status quo to improve ROI. + Synthesise market-level insights to contribute to investment strategy roadmaps and identify unfunded opportunities with high ROI potential. + Facilitate communication flows between market acquisition teams and central stakeholders to ensure transparency and strategic alignment. + Prepare executive-level materials for strategic reviews, including fact packs and BUR materials. + Continuously enhance reporting tools in collaboration with the analytics CoE to support data-driven decision-making. **Minimum Qualifications:** + **Strong analytical skills with experience in interpreting complex datasets and translating them into actionable insights.** + **Proficiency in Excel and data visualization tools; ability to build clear, impactful presentations.** + **Effective communicator with the ability to simplify complex findings for diverse audiences, including senior stakeholders.** + **Collaborative mindset with comfort working in a fast-paced, global environment.** + **Familiarity with marketing investment optimisation and card issuing business dynamics is a strong plus.** Employment eligibility to work with American Express in the United Kingdom is required as the company will not pursue visa sponsorship for these positions. **Qualifications** We back you with benefits that support your holistic well-being so you can be and deliver your best. This means caring for you and your loved ones' physical, financial, and mental health, as well as providing the flexibility you need to thrive personally and professionally: + Competitive base salaries + Bonus incentives + Support for financial-well-being and retirement + Comprehensive medical, dental, vision, life insurance, and disability benefits (depending on location) + Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need + Generous paid parental leave policies (depending on your location) + Free access to global on-site wellness centers staffed with nurses and doctors (depending on location) + Free and confidential counseling support through our Healthy Minds program + Career development and training opportunities Offer of employment with American Express is conditioned upon the successful completion of a background verification check, subject to applicable laws and regulations. **Job:** Marketing **Primary Location:** United Kingdom-London-London **Schedule** Full-time **Req ID:** 25018311