Advanced Specialist (Global Brand Manager)
Description
This role operates as a subject-matter expert in global brand application, owning complex brand initiatives with a high degree of autonomy. The Advanced Specialist, Global Brand Manager works alongside the Brand Director to deliver significant brand outcomes — from embedding a new global identity and architecture to shaping our processes, ways of working and governance. Acting as a trusted advisor, this role influences creative direction and delivery, ensures brand consistency at scale, and supports teams across the business with expertise, mentorship, and clear brand leadership. Comparable market titles include Global Brand Manager, Brand Manager or Brand Strategy Manager.
The Role
At Pearson, we’ve just launched a bold new global brand — and this role sits at the center of bringing it to life. As Advanced Specialist (Global Brand Manager), you’ll help transition one of the world’s most recognized learning brands into its next chapter, ensuring our new identity shows up consistently, clearly, and powerfully across the globe.
This role exists to protect, evolve, and embed our brand — partnering across business units, marketing, product, digital, customer experience, and agencies to ensure every touchpoint delivers on our promise. You’ll combine strategic thinking with hands-on execution, acting as both a brand guardian and a trusted advisor.
What You’ll Own
Success in this role looks like:
A globally consistent, high-quality brand experience across channels and markets
Business units empowered to execute the brand confidently and correctly
Clear, practical governance that balances creativity with consistency
Your biggest priorities will be:
Embedding Pearson’s new brand strategy, identity, and architecture globally
Acting as the day-to-day brand partner and expert for business units
Strengthening brand governance through tools, training, and a best-in-class brand hub
You will lead, create, and influence:
Global brand rollouts, migrations, and complex brand initiatives
Creative development and reviews with in-house and external agencies
Brand training, enablement, and best-practice sharing
Cross-functional alignment across marketing, digital, customer experience, and sales
Brand measurement, insights, and continuous improvement
About You
You bring deep experience in global brand management — and you’re someone who combines clarity, confidence, and collaboration.
You bring strong brand strategy and execution skills, and you’re someone who raises standards, simplifies complexity, and moves teams to action.
Whether collaborating across functions or navigating ambiguity, you thrive in fast-moving, global environments.
You likely bring:
A Bachelor’s degree in Marketing, Communications, Business Administration, or related field
7+ years of experience in brand-focused roles, ideally global or multi-market
Expertise in brand identity, governance, architecture, and measurement
Strong stakeholder management and cross-functional collaboration skills
Experience working with agencies and creative partners
Excellent communication, storytelling, and influencing capabilities
Fluent English and comfort working in a global environment
What You’ll Get
Why people say yes to this role:
The opportunity to shape and embed a newly launched global brand
High visibility and influence across a complex, international organization
Purpose-driven work that supports learning at scale
What you’ll grow:
Global brand leadership and governance expertise
Advanced stakeholder influence and change leadership skills
Exposure to enterprise-level brand transformation
This role connects directly to Pearson’s mission — ensuring how we show up reflects who we are and what we stand for.
Region-specific benefits, pay transparency, and hybrid working arrangements apply.
Ready to Make an Impact?
Apply now and help shape what’s next for Pearson’s global brand.
Learn more about Pearson
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