The incumbent(s) in this position should exhibit the following ACOSTA values:

· People Minded – Must show dignity and respect to all people

· Integrity – Must exemplify the highest degree of ethical behavior

· Results Oriented – Must show passion, pride and commitment to succeed

· Trust – Must be honest, sincere and confident

· Teamwork – Must build trusting relationships

· Innovation – Must progress through a combination of creativity, common sense and vision

· Balance – Must maintain an optimistic attitude and keep perspective on what is important in life

Some Essential Functions of this Position:

1. Account Services:

· Build client relationships with appropriate marketing and sales functions, this includes visits to client headquarters and participation in client planning meetings · Serve as primary client contact at the appropriate management level · Train/supervise/oversee effective completion of all Account Coordinator & Account Executive job responsibilities

· Expand client relationships to gain incremental revenue · Share best practices with others to maximize business potential · Understand client’s objectives, strategies and tactics and be the client advocate with the agency team · Ensure that we are meeting or exceeding all client contract obligations

2. Program Planning and Development

· Lead or support the strategic planning process · Participate in brainstorm meetings · Utilize Agency planning documents, such as job brief · Drive recommended program solutions that meet clients’ sales/marketing goals and brand standards · Determine necessary research to support or validate marketing plans · Investigate and recommend most effective execution strategies and tactics

3. Creative Execution/Production

· Manage creative process · Lead presentation of creative concepts to client · Ensure recommended creative solution fulfills approved creative guidelines and communication priorities and meets clients objectives · Ensure team follows Agency process and procedures

4. Program Implementation

· Oversee the implementation and management of all marketing tactics and retail initiatives · Oversee the management of budgets and timelines · Oversee the management and communication between the agency team, retail field team and client team

5. Financial Responsibilities

· Support Director/VP to ensure that agency meets all contracted obligations · Ensure profitability by ensuring that estimates and invoices are appropriately charged · Oversee clients’ overall Account Receivables · Help Director/VP manage overall profitability of accounts

6. Other

· Be willing, able, readily available to work outside of “normal hours” · Be a team player to your specific account team(s) · Work on special projects as directed by leadership · Communicate upward to ensure that management is informed · Oversee Account Executive and Account Coordinator roles as assigned to your team.