Identified as a top strategic priority, our account opening platforms are changing the way bankers and customers open accounts both in branch and online. Define the optimization roadmap, eliminate points of friction, obsess over feedback, and deliver a seamless and secure experience for bankers and customers for years to come. Your efforts will directly improve satisfaction and drive measurable results for the business across account production metrics as well as banker adoption measures for new technology solutions.

 

As an Account Opening Strategy Lead on the Becoming a Customer Team, you will be responsible for driving incremental deposit account growth through developing and implementing strategies to improve account opening experiences across channels. One of the most important initiatives is to deliver upon a robust experimentation backlog while ensuring our bankers have what they need to be successful when adoption new features and functionality. You will be a talented, customer-centric leader responsible for driving the rollout of this effort, ensuring it meets the needs of our bankers, customers and business. You will be in a highly-visible strategic role with close collaboration with leaders across Marketing, Field, Product, and Analytics. 

 

Job responsibilities

Develop and implement strategies to enhance account opening experiencesCraft well-structured strategic experimentation plans using qualitative and quantitative data to produce measurable results Navigate a highly-matrixed organization, influence partners, build consensus, and work across various functional departments to plan and execute Spend time in the branch to gather real-time feedback, address concerns and develop more comprehensive strategies to meet the needs of the banker and customerEscalate issues and blockers inhibiting delivery with ability to navigate prioritization conversations amongst senior leadersCollaborate with analytics to understand performance including adoption rates; utilize data and analytics to drive marketing decisions based on customer and banker interactions and behaviors Identify new capabilities to improve performance and support launch of new experiences; assess performance and issues proactively and recommend enhancements Act as a thought leader, present and discuss ideas with intent to persuade, educate, and enhance understanding across all levels of the organizationPresent strategic roadmap and performance updates to leadership, including financials, experimentation results, analytical reads, etc.

 

Required qualifications, capabilities and skills:

 

6 years of Marketing, Digital or Product experience Strong analytical, problem solving and planning skillsProven ability to take initiative, influence others, and achieve results Skilled and comfortable at working in a highly matrixed organization Develops strong partnerships; recognized as a team player Experienced manager of budgets, forecasts, and expected returns Excels at managing multiple initiatives simultaneously within tight deadlines Comfortable with continuously changing priorities Excellent written and verbal presentation skills 

Highly proficient in Microsoft Excel and Power Point

 

Preferred qualifications, capabilities and skills:

Fantastic partner who exemplifies strong collaboration Highly curious and never settles for good enough Data driven and analytical, while also being a creative thinker Vigorous and thorough in their management of details Enjoys testing, learning, and taking calculated risks Constantly pushes boundaries of “what could be” to drive innovation Always focuses on the big picture, considering impacts outside their given initiatives Financial Services industry experience