Durham, North Carolina, USA
1 day ago
Account Executive
Job Summary:

Job Title:

Account Executive

Department/Group Overview:

Looking for a candidate to join an experienced team of linear and addressable sellers to grow linear and addressable business on WTVD and throughout the Southeast region with Disney Addressable products. 

Job Summary:

Reports to the Director, Sales

Responsible for building strong relationships with clients & their agencies – agency investment teams for AEs assigned to holding companies; agency strategy/planning teams for AEs assigned to categories, while driving revenue. A critical part of being a successful Account Executive is gaining insight into customer needs and experiences and translating those into sellable opportunities.

Responsibilities and Duties of the Role:

Strategically position our solutions & ideas (linear and/or digital) in the market and throughout the southeast to drive revenue and win business.Position all benefits and key selling propositions including multi-media sports, entertainment, news solutions and station sponsorships/tentpoles.Serve as a thought leader in the marketplace (linear and/or digital) across video, social, display, data, etc.Partner with internal sales teams (linear and/or digital) on ways to increase opportunities to benefit all revenue across portfolio.Participate and successfully dominate in scatter marketplace (linear and/or digital).Execute expertly and partner with multi-media or addressable teams on any RFPs or ideas as well as upfront.Provide direction to solutions team to ensure all of our tentpole opportunities have strong multimedia and or addressable components.Leverage creative solutions to increase Disney’s win rates and ensure that we are deliveringagainst all lines of business.Craft client specific strategies that drive IP enabled media and data strategies that create yield opportunities for the company.Partner with programmatic sales teams to craft and execute automated strategies internally and externally.Contribute to a positive culture of inclusion, and uphold the values of Disney Ad Sales.

Required Education, Experience/Skills/Training:

Bachelor's degree or equivalent experienceAbility to multi-task and navigate large complex organizations5 years of media sales experience required, 6 years preferredDemonstrated a track record of revenue growth & superior client interactionsStrong network of key client and agency partnersExceptional communication and presentation skillsWillingness to travelMust have working knowledge digital landscape and platformsMust have established, senior level relationships with advertising agencies and brands directlyProven success in prospecting, cold calling and pursuing new business

Preferred Education, Experience/Skills/Training:

Must be excellent at communication and possesses presentation skills that engage a room and foster continuous dialogPositive, detail oriented, self-starterStrong negotiation skills

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