Own portfolio strategy to maximize business to achieve earnings and revenues objectives and lifecycle management; Assist the Marketing Director to build marketing capabilities of the product management team to achieve effectiveness and efficiency of the business. Define and Drive BU LC TA and Brand Strategy. Interface with global/local functional team as TA portfolio (or big strategic brand) lead.

Responsibilities

LC Portfolio Management

Lead the development of portfolio strategies to optimize the portfolio business, including portfolio plan and LRF, and lifecycle managementLead the TA growth initiativesCross-functional TA leadership – across Field Force, medical, legal, regulatory, etc to get alignmentInterface with global to gain supportForecast portfolio performance and track progress towards targetPrepare report for internal communication

Organization Effectiveness and People Development

Assist MKT Director to develop effective team structure to support the growth of businessAssist MKT Director to establish competency requirement for marketing position and performance standard for the major market programsDevelop subordinates through coaching and training programs to deliver results

Resource Management

Lead team in the TA portfolio (or big strategic brand) budget planning and controlAllocate and manage in BU portfolio budget and evaluate P&L

Accountable

Lead portfolio strategies and planReview and actively contribute to brands plan and A&P allocationLead the review of product life cycle management strategy with cross function team.Review the key Campaigns Development and executionLead the OP plan and work with SFE on target, FTE allocationInterface with global to gain support on relevant TA or brand

Qualifications:

Bachelor degree in Medical or Medicine, Master degree and MBA preferred Proficient oral and written English7 or above years marketing experience with above 18 months Marketing Manager and people manager experience

Expect candidates to demonstrate these competencies (people manager roles):

Demonstrates business acumenActs decisivelySeizes accountabilityHolds people accountableGrows-othersLeads changeSelf-awarenessCommits to “One Pfizer”Builds effective teams

Expect candidates to demonstrate these commercial /management competencies

Marketing , Customer and Competitor InsightMarketing ExecutionStrategic and Operational Business/Marketing PlanningData analysis, interpretation and communicationsPerformance and Program MetricsExceptional interpersonal skillsExceptional collaboration/negotiation (w/Customer Marketing roles in country, FF, CTALs, BU Leads/CM)Exceptional prioritization –among/across brands, resource-constrained context;Vendor managementProficiency in the local language as well as English proficiency  
 

Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.

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