Responsibilities:

•  Develop I&I ecosystem with strong ownership by building strategic platforms and collaboration mechanisms among government, academic associations, authoritative institutions and hospitals, enhancing disease awareness to drive business growth.

•  Coordinate internal/external stakeholders for strategic innovative programs, improving product accessibility to consumers while engaging with key decision-makers on policy.

•  Design product priorities and key initiatives, partnering with Market Access, Marketing and Medical to ensure team deliverables

•  Lead development and piloting of innovation projects, summarize successful practices for nationwide implementation and continuous value refinement.

•  Establish national-level platforms aligned with BU strategy to advance academic acknowledgment, while identifying cross-business synergies to maximize collective investment value.

•  Drive cross-department and cross-platform activity execution, collaborating with internal/external resources to continuously improve platform efficiency and translate patient/market insights into business plans for business expansion.

Qualifications

•    Bachelor's Degree is required, Master degree or MBA is preferred；

•    Clinical Medicine/Pharmacy/Biology/Chemistry/Pharmaceutical manicuring related majors is preferred;

•    8+ years of marketing, strategy, business planning experience, 6+ years working experience in Pharmaceutical industry;

•    Knowledge of Marketing Mix principles, business acumen and marketing execution is must-have;

•    Proven track record of identifying customer needs, extracting key insights, and translating these into meaningful value propositions, and tactics.

•    Demonstrated strong analytical skills, including capabilities for uncovering deep customer insights, and acting upon customer needs.

•    Demonstrated success in independently developing, executing, and measuring complex marketing programs.

•    Demonstrated strong commitment to integrity & compliance.

•    Preferred demonstrated initiative, strong strategic and leadership skills;

•    Track record of working collaboratively across functions;

•    Project management experience is required;

•    Fluent in written and spoken English is required;

•    Advanced Microsoft Office capabilities, particularly Excel, PowerPoint and Word are must-have.

Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.